— As Graphic Designer for Slimeatory & The Navalua Family LLC's online video production company, a company with a combined total of 8+ million subscribers on YouTube alone, I had a plethora of tasks and projects.
— My main tasks included Product Design & Photography, UI/UX & Web Design, Thumbnail & Social Media Graphics, Storefront Graphics & Physical Print Media.
A large portion of my day to day tasks involved heavy usage of Adobe Photoshop, Adobe Illustrator, Adobe Lightroom, Canva, & Shopify.
Other assignments I had an opportunity to take part in include Set & Stage Design, Script Writing, Photography & Videography, Modeling & Acting Appearances, Interior Planning & Designing.
PRODUCT DESIGN & PHOTOGRAPHY
— Slimeatory's main product is slime, one of the companies biggest selling points and a central part of the business. 5 new slimes were released weekly, along with 3 a month for the subscription box service.
One of my biggest responsibilities was creating & illustrating the designs for the slime products labels, along with doing the product photography & post-editing.
— Label designs
It was crucial to maintain a consistent art style for every illustration and to uphold the brand's identity. Every limited edition slime label followed an unchanging base template conceptualized by me, set in place to sustain brand recognizability and uniformity between each product.
Below are just a few examples of my illustrations out of the 400+ I had designed in my time there:
WEBSITE DESIGN
— One of my biggest ongoing projects was maintaining and enhancing the eCommerce website over time. I made many improvements such as a better overall user interface experience, more consistent designs and graphics, and improving site speeds.
Website Graphics
PRODUCT PHOTOS
BEFORE AFTER
Thumbnails
— My main goal when designing YouTube thumbnails was to create eye-catching, vibrant, & fun imagery to stand out and reach the biggest demographic possible.
BEFORE AFTER
— Giving context clues for each video's topics, through the medium of imagery, required a lot of thought in terms of the most interesting way to convey the subject matter for said videos.
— Below are just some examples of the many other thumbnails I created spanning their multiple YouTube channels.
SOCIAL MEDIA GRAPHICS
APPAREL Images
— Some of the modeling photos I edited for the clothing apparel lines the company produces, as well as being included in some of the photography shoots.
